Hong Kong — 12–14 November 2024 — Genèse Labs has taken part in Cosmoprof Asia 2024 in Hong Kong, presenting its full portfolio to one of the largest international audiences in the beauty and aesthetics industry.

Cosmoprof Asia combines the academic dimension of a medical and aesthetic congress with the commercial scale of a major international trade exhibition, serving as a principal annual meeting point for the Asia-Pacific beauty sector. The 2024 edition drew more than 60,000 international visitors and featured over 2,500 brands. For a company seeking distribution partnerships in the region, the concentration of decision-makers from China, Korea, Japan, Southeast Asia and the Middle East makes it a particularly efficient platform for European manufacturers pursuing entry into Asian markets.

Genèse Labs presented its portfolio structured around three pillars: the regenerative line (Proluma™ PDLLA collagen stimulator), the body-contouring line (RG60® HA Body Filler) and the slimming solution (Citrus Bottle™). Proluma™ PDLLA attracted particular attention: its status as a Class III medical device holding CE 1434 certification, together with its differentiators of one to two years’ duration and natural results compared with HA fillers, met high regional interest in collagen-stimulating technology.

The company’s participation culminated in Proluma™ winning in the exhibition’s Best Aesthetic Product category, covered separately. Beyond the award, the exhibition generated distribution discussions across several parts of Asia and established the commercial foundation for an expanded Asian congress programme the following year, including KIMES Korea, AMWC Korea and IMCAS China.

From November 12–14, 2024, Genèse Labs proudly participated in Cosmoprof Asia 2024, held at the Hong Kong Convention & Exhibition Centre — one of the largest and most influential beauty and aesthetics trade fairs in the world. This year’s edition welcomed over 60,000 visitors, featured 2,500+ international exhibitors, and attracted professionals from more than 120 countries, confirming its status as the premier event for beauty, medical aesthetics, and cosmetic science in the Asia-Pacific region. As a growing global brand, Genèse Labs used this exceptional platform to showcase its newest scientific innovations, connect with worldwide partners, and introduce our aesthetic portfolio to a rapidly expanding Asian and international audience.

Throughout the three-day exhibition, Genèse Labs presented its advanced product lineup, highlighting the company’s commitment to combining French brand elegance with Korean manufacturing excellence. Our showcased innovations included RG60®, our high-performance body filler designed for structural contouring; Proluma™, the PDLLA collagen stimulator delivering long-lasting, natural regeneration; Citrus Bottle, a refined fat-dissolving formulation powered by Lecithin, Bromelain, and Riboflavin; and Exoluma™, our next-generation exosome-based rejuvenation concept. The booth attracted continuous interest, with visitors engaging in detailed discussions about formulation science, clinical performance, and emerging global trends in regenerative and body-contouring treatments.

Cosmoprof Asia 2024 served as a strategic gateway for expanding Genèse Labs’ presence throughout the Asia-Pacific region. The event enabled the company to meet distributors from Korea, Japan, China, Singapore, Malaysia, Thailand, Indonesia, Australia, and the Middle East; explore country-specific regulatory pathways for product registration; build new partnerships with clinics, medical groups, and regional distributors; introduce Genèse Labs’ premium scientific positioning to high-value markets; and gather market intelligence on upcoming aesthetic trends and consumer preferences. The high engagement at the booth demonstrated strong regional demand for innovative, scientifically advanced aesthetic solutions.

Cosmoprof Asia marks another significant step forward in Genèse Labs’ expansion across the global aesthetic market. Following our recent showcases at AMWC Latin America and other international congresses, this exhibition reinforces our reputation as a trusted international partner in professional aesthetics, delivering products developed with scientific rigor, safety, and premium brand identity. Genèse Labs remains committed to continuous innovation and to supporting clinics and distributors worldwide with next-generation solutions tailored to evolving patient needs.

Genèse Labs is a Paris-founded aesthetic company dedicated to science-based, regulatory-led product development across the fast-growing fields of body contouring, collagen biostimulation, and regenerative skincare. Since its foundation in 2019, the company has built its portfolio — including RG60®, Proluma™, Citrus Bottle™ and the Exoluma™ series — on three principles: scientifically verifiable formulations, regulatory compliance in every market entered, and continuous engagement with the international clinical and academic community. Genèse Labs partners with dermatologists, aesthetic physicians, and distributors worldwide to advance the standard of modern aesthetic medicine. For more information: www.geneselabs.net.